by Kevin Appleby | Sep 23, 2016 | Podcast
The Last 100 Days of 2016 We are entering the last 100 days of 2016. There are just 100 days until 2017. It’s the 23rd September 2016. This episode focuses on the steps you can take to get your business ready so you can take action to make the most of the next 100...
by Kevin Appleby | Sep 16, 2016 | Podcast
Iain Lovatt helps businesses to understand their data. His business provides marketing analytics, campaign management and customer insight to more than 400 clients across the world. Iain is an expert in B2B marketing and analytics. After 30 years at the helm of his...
by Kevin Appleby | Sep 9, 2016 | Podcast
How to overcome those nagging doubts in your head. Tracey Tait from TranscendYou joined us on The Next 100 Days Podcast and provided a simple 6 step process to overcoming the ‘internal chatterbox’s’ telling you what you can’t do. The full process is available to...
by Kevin Appleby | Sep 3, 2016 | Podcast
Graham and kevin discuss SWOT and PESTLE analyses. SWOT and PESTLE are two tools that can be used very effectively to jump start your business strategy and business plans. SWOT and PESTLE are best used for structured brainstorming, and you can do this either by...
by Kevin Appleby | Aug 26, 2016 | Podcast
Kevin has been reading a book by Jeff Olson called The Slight Edge. In this weeks show we look at how the slight edge can be used to make a real difference in the next 100 days. For more information you can check out The Slight Edge as described by the author Jeff...
by Kevin Appleby | Aug 19, 2016 | Podcast
Hannah Martin – The First Lady of Copy Hannah Martin is a copywriter. A special copywriter. She learnt her trade at Ogilvy and Mather back in the mid-90s in Hong Kong. She trained in direct response copywriting. That speaks volumes. David Ogilvy was regarded as one of...